Digital Marketing and Content Leader
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Job Description
:A fast-growing start-up that provides a research and content management platform is looking for a Digital Marketing and Content Leader. You will be responsible on developing marketing strategies, creating and promoting content across a variety of channels and drive lead generation. The work is performed from the company’s offices in Ramat Gan.
What will you be doing:
- Develop marketing strategies & create different types of marketing content, including blogs, case studies, webpages, landing pages, video scripts, brochures, presentations, social media posts, newsletters, etc.
- Oversee, plan and deliver content across different platforms.
- Manage and update the company’s social media accounts and the company website.
- Drive lead generation.
- Organize and promote events (including webinars and seminars).
- Monitor, track, analyze and report on performance.
- Collect and analyze market developments.
Job requirements:
- Native English speaker with outstanding verbal and written communication skills.
- 3+ years of experience in B2B tech marketing, lead generation and content writing.
- Creative and strategic thinker, able to work independently and manage multiple tasks.
- Openness to learn new technology fields, terminology and key elements.
- Experience in working with digital marketing tools and platforms (including Google Analytics and other tools).
- Experiencing in working with social media platforms (including Facebook, Linkedin, Twitter and YouTube)
- Experience in data analysis, generating insights, identifying trends and correlations.
- Great research, organizational, and project management skills.
- Bachelor’s degree in a related field.
- Knowledge of SEO practices – advantage.